We’re on a mission to empower insurance advisors.


DNA helps individual advisors run deeper needs analyses in minutes, uncover coverage gaps, and stay compliant while creating more time for client conversations and growth.
DNA gives MGAs a scalable platform to standardize needs analysis and compliance across their advisor network, with real-time visibility into opportunities and life sales growth.
Jeremy Reinbolt founded Dynamic Needs Analysis after 15 years in the life insurance industry, where he saw first hand how underused life insurance is and how far behind the industry is on technology.
Driven by a belief that advisors should spend more time with families and less time in spreadsheets, he built DNA to close that gap.
Under his leadership, DNA helps advisors deliver deeper needs analysis, stronger compliance, and better client service, while freeing them to focus on real conversations and long term relationships.
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Use DNA today and see instant results and satisfaction.